KTA Super Stores and the University of Hawai'i at Hilo Office of Intercollegiate Athletics is kicking off Score for Scholarships with a new, in-store fundraising program benefiting both customers and student athletes.
 
Beginning January 4^th, when customers donate $10 towards Score for Scholarships they will receive a $10 coupon that can be put toward their next purchase of $50 or more.  Coupons are printed on receipts and are valid for two weeks from the time of the donation.  Coupons will be available while supplies last.   
 
In addition to the in-store fundraising, KTA Super Stores will continue awarding monetary funds for UH Hilo athletes' on-field accomplishments in the following sports during each home game:  basketball (men's & women's), soccer (men's & women's), baseball, softball and women's volleyball.
 
For basketball, KTA donates $50 for every 3-point basket the Vulcans score.  Each goal in soccer equals a $100 donation and Volleyball aces are awarded $50. For both baseball and softball, the Vulcans receive $25 for strikeouts, $50 for doubles, $75 for triples, $100 for homeruns and $500 for grand slams.
 
“We are very excited to hold an all-new, in-store fundraiser,” said Tracey Yamane, Marketing Manager, KTA Super Stores, “that's a win-win scenario for customers to save on their groceries while helping our UH Hilo athletes pursue a quality education.”
 
From January 4 until February 14, when customers purchase three participating Score for Scholarships products they will receive one free men's basketball ticket for any home game.
 
Each KTA Super Stores location will have specially-marked logos to identify the following participating vendor products:  ConAgra Foods, Frito Lay, Gatorade, General Mills, Hawaiian Sun, Hershey's, Kraft, Love's, Pepsi, Procter & Gamble and Quaker.  
 
“Our goal, with the support of KTA Super Stores and the generosity of the community, is to provide a perpetual source of financial support for athletic scholarships for many years to come,” said Dexter Irvin, Athletic Director, University of Hawaii at Hilo. 
 
All of the donations collected during the in-store fundraiser and from UHH athletes' on-field accomplishments, will be put into the KTA Score for Scholarships Endowment Fund.  The fund goes toward offsetting scholarship costs for tuition, room, board, books and other academic support services. 
 
Since 1997, KTA Super Stores has raised more than $160,000 for UH Hilo Athletics.
 
About KTA Super Stores
 
KTA Super Stores started as a 500-square-foot grocery and dry goods store in 1916 by Koichi & Taniyo Taniguchi.  Koichi and his wife, Taniyo, simply believed that their friends and neighbors needed a way to obtain necessary groceries and household items. Since then, KTA has grown under three generations of Taniguchi's to a six-store chain with more than 800 employees, serving the entire island of Hawai'i.